Source Of The Hangang (Sheldrick)
Video, 2023
About the artwork
몽상가 “Mongsangga”
A person who “enjoys” thinking about improbable things
The Mongsangga animations shift through dream scapes that lose their form just as they become recognizable, constantly shifting from one scene into the next. The visuals trace back to ideas of South Korea, a mix of memories and imagination, all tumbling into each other in a seamless flow.
The animations induce a dreamlike whimsy taking the viewers on an adventure through stories that stem from the Asian diaspora, with key themes of time passing, memories fading, and an attempt at reconstructing a fantasy.
Sound design by David Sheldrick
Audio explanation
Listen to Sheldrick discuss this work.
Sheldrick is a British Korean artist based in London, known for his background in fashion photography, a field in which he honed his skills after graduating from the London College of Fashion. His artistic pursuits often explore the intersections of beauty, nature, and technology, themes that are evident throughout his body of work. At a relatively young age, Sheldrick has already distinguished himself in the photography world, earning multiple awards from prestigious organizations such as Adobe and Broncolor.
During the COVID-19 pandemic, Sheldrick expanded his repertoire by delving into AI art, a medium through which he has since been producing content. His expertise in AI art has attracted a diverse range of high-profile clients, including Manchester City FC, Coke Studios, Standard Chartered Bank, Mercedes Benz, and Stone Mountain Georgia. Additionally, his work is highly sought after by some of the most popular clubs and DJs in London, highlighting his ability to blend innovative technology with creative expression to meet the dynamic needs of the entertainment and corporate sectors.